Unlock the potential of online marketing with Gcodie Infotech’s comprehensive Digital Marketing Course. Designed for beginners to advanced marketers, our course covers the full spectrum of digital marketing techniques and strategies, providing you with the skills and knowledge to thrive in the digital landscape.
Objectives
Understand the fundamentals of digital marketing and its significance in today’s business environment.
Develop effective digital marketing strategies to achieve business goals.
Gain hands-on experience with tools and platforms essential for digital marketing.
Learn to analyze and optimize campaigns for better performance and ROI.
Modules
1. Introduction to Digital Marketing
Overview of Digital Marketing
Key Concepts and Terminology
Digital Marketing Channels and Platforms
2. Search Engine Optimization (SEO)
On-Page and Off-Page SEO Techniques
Keyword Research and Analysis
Link Building Strategies
SEO Tools and Metrics
3. Content Marketing
Creating Engaging Content
Content Strategy and Planning
Blogging and Article Writing
Visual Content and Infographics
4. Social Media Marketing
Social Media Platforms Overview
Creating Social Media Strategies
Social Media Advertising
Measuring Social Media Success
5. Pay-Per-Click (PPC) Advertising
Introduction to PPC
Google Ads and Bing Ads
Campaign Creation and Management
Analyzing PPC Performance
6. Email Marketing
Building Email Lists
Crafting Effective Email Campaigns
Automation and Personalization
Analyzing Email Campaign Performance
7. Web Analytics
Introduction to Web Analytics
Google Analytics Setup and Usage
Tracking and Reporting
Data-Driven Decision Making
8. Affiliate Marketing
Understanding Affiliate Marketing
Choosing Affiliate Programs
Promoting Affiliate Products
Performance Tracking
9. Online Reputation Management
Managing Online Reviews
Building a Positive Online Reputation
Crisis Management
Tools for Reputation Management
10. E-commerce Marketing
Fundamentals of E-commerce
Driving Traffic to E-commerce Sites
Conversion Rate Optimization
E-commerce Analytics
Course info
Time : 10:00 AM - 11:00 AM
Levels : Beginner
Duration: 3 months / 6 weeks
Mode of Delivery: Online / Offline
Features
Hands-On Learning: Work on real-world projects to apply your learning.
Experienced Instructors: Learn from industry experts with years of experience in digital marketing.
Interactive Sessions: Engage in live sessions, discussions, and Q&A with instructors.
Career Support: Receive guidance and support to kickstart your digital marketing career.
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James R. Lawrence
Junior Manager
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim quis nostrud.
James R. Lawrence
Junior Manager
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim quis nostrud.
James R. Lawrence
Junior Manager
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim quis nostrud.
James R. Lawrence
Junior Manager
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim quis nostrud.
James R. Lawrence
Junior Manager
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim quis nostrud.
